Firsthive is an intelligent Customer Data Platform that builds Unique Customer Identities by extracting data from various sources of customer interactions & transactions such as ERP, CRM, Website, Social, PoS, mobile app, customer care, etc. With FirstHive, enterprises experience upto 6X jump in their Marketing ROI metrics. FirstHive has over 30 customer deployments today including some of the leading BFSI, FMCG & Manufacturing enterprises.